Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Google+ Launches Knowledge Graph To Provide Answers, Not Just LinksHinted at for mont…
Last updated by at .
Google Launches Knowledge Graph To Provide Answers, Not Just Links
May 16, 2012 By
Hinted at for months, Google+ formally launched its “Knowledge Graph” today. The new technology is being used to provide popular facts about people, places and things alongside Google’s traditional results. It also allows Google to move tow…
With Fix In Place, Wolfram Alpha Explains How Siri “Recommended” The Lumia By Mistake
May 16, 2012 By
It wasn’t Siri that was recommending the Lumia as the best smartphone to some last week; it was Wolfram Alpha. That won’t happen again, now that Wolfram Alpha has made changes to to fix problems it had dealing with customer reviews.
Reviews …
3 Guidelines To Scale Your SEM Team
May 16, 2012 By
There is a phenomenon within organizations that causes productivity to decline as teams grow larger. This phenomenon is described in economics as a diseconomy of scale and is caused by at least three factors including increased communication cos…
Did Google Drop 100+ Small Directories
May 16, 2012 By
Yesterday I covered a WebmasterWorld thread where SEOs were complaining that Google+ has been removing tons of free web directories from their index.
I conducted some random tests and did notice some of these free web directories not coming up in…
Do Search & Display Really Belong Together?
May 16, 2012 By
The premise is simple – PPC and display are both media buys trying to achieve similar outcomes; both are forms of ‘bought media’ and now with display moving to a biddable environment both now require quantitative skill sets to manage them. I…
Early Stage Landing Pages At The Top Of The Funnel
May 16, 2012 By
For many B2B and considered purchases, buyers go through several stages of evaluating the market and choosing a seller. Different stages naturally benefit from different kinds of landing pages and conversion strategies.
Here, we’ll take a look a…
Bing’s New Social-Friendly Search Interface Now Live
May 15, 2012 By
The new Bing interface, with a healthy dose of social connections and discovery, is now live for all users.
Bing’s announcement today says that anyone can access the new interface at www.bing.com/new, but you should also see a new message atop…
How To Use The Keyword Funnel To Understand Searcher Intent
May 15, 2012 By
Keyword research can give you great insight into customer problems, needs, desires, and intent. Categorizing the keywords you’ve found is an important step in putting together potential campaigns and deciding on which ones are worth pursuing in …
