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Google Places Launches New Bulk Listing Management Tool

Google Places has announced changes and new features to its bulk listing management tool that it hopes will make it easier for business owners with multiple locations (and local search marketers who manage multiple locations).
The changes affect…

PostRank and the Importance of Social Engagement Metrics to SEO

There are many sites that curate content and links on the Web, including many blogs and a number of social sites that do it through submissions by their members, who can also vote upon those submissions. The inventors of PostRank came up with an algori…

PostRank and the Importance of Social Engagement Metrics to SEO

There are many sites that curate content and links on the Web, including many blogs and a number of social sites that do it through submissions by their members, who can also vote upon those submissions. The inventors of PostRank came up with an algori…

The Game of Business

What would you do if you had a Google in your vertical?  Would you patiently abide the pecking order?  Would you beef up your stock, gaining more leverage and money within a respective space?  Alpha, big-boy personalities don’t always play wel…

Google Updates, 19th April 2012

Over the last week, Google has been testing what appear to be some significant algorithm changes, which have cause significant changes in ranking for a variety of sites.

There are some facts and opinion below, but first I want to make sure you…

5 Tips for Managing Your Community on Google+

The day Google+ opened up brand pages, I anxiously refreshed my Gmail inbox all day long until I finally got the email inviting me to create a company page. I knew that by creating the page under my personal account that I’d be the only one ab…

The Not-so-secret Ingredient of an Engaging Blog

If you read Lisa’s post on the Grace of Communication yesterday, I hope you felt as inspired as many of the commenters who added their thoughts to it.
Her heartfelt post really spoke volumes, and not just about social media. As I read it, it rem…

How to Get Reader Feedback that Helps Shape Your Next Product

In our first article from the series Build Blog Products that Sell, Greg McFarlane makes an interesting point.
“Don’t be afraid to solicit feedback,” he says, “but on the other hand, don’t cede the responsibility of initiative by asking y…